I left the corporate grind to create a life of freedom, and now I help other women do the same. I guide women who are ready to turn their ideas and passions into simple, purpose-driven businesses — without the overwhelm or pressure to hustle 24/7.
I show you how to grow your business with heart and intention — in a way that feels right for you, not by chasing friends or cold messaging strangers.
DECADES OF CORPORATE EXPERIENCE
YEARS IN FINANCE
THE YEAR I LEFT
THE CORPORATE LIFE
ONLINE BUSINESS BUILT
I began my journey in hospitality, then spent over 15 years climbing the ladder in the finance world — all while raising a family and holding it all together. On the outside, it looked like success. But deep down, I knew I was trading too much of myself for a life that didn’t feel aligned.
When I first explored entrepreneurship, it wasn’t easy. I faced rejection, hit burnout, and questioned whether I was cut out for this. But through the struggle, I uncovered something powerful: building a business online isn’t about chasing people — it’s about showing up with the right message and attracting the ones you’re meant to serve.
So, in 2021, I made a bold decision. I stepped away from corporate life and committed to creating a more meaningful path — not just for me, but for women like you.
If you're ready to stop second-guessing, start building with purpose, and finally create the freedom you’ve been craving, I’d be honored to walk that journey with you.
I believe in building a business that gives you the freedom to enjoy the moments that matter most.
For me, that means travel, laughter, time with my grandkids, and living fully — in and out of the office.
It’s about helping people — especially women — step into their purpose, trust their voice, and create a business that supports their life, not the other way around.
I’ve been where you are. And I know what’s possible when you stop doing it alone.
© Copyright 2025. Liza Ciccone. All Rights Reserved.